Fashion House Group has appointed retail veteran Cornelia Nicolae to the position of Retail Operations Director in Bucharest. In the newly created role, Cornelia will be responsible for launching the Group’s new flagship development, its second in Bucharest, while continuing to drive footfall and sales at its established outlet centre in the capital.
With 24 years of fashion retail experience, Cornelia joins Fashion House Group from Italian fashion brand Stefanel. As Retail Sales Manager for Eastern Europe, she managed the retailer’s operations in Romania, Turkey, Germany, Austria and Poland, overseeing significant revenue growth across 59 direct stores, seven outlets and 350 people.
Her appointment further underlines the importance of Romania to the Group’s ambitions, following its investment in Bucharest with the opening of a second outlet. The 13,000 sqm development, near Cernica (exit from A2 motorway), began construction earlier this year and is scheduled to open by Spring 2021. The centre will accommodate 59 stores is already over 50% let.
With the opening of Fashion House outlet centre Bucharest, Militari in December 2008, the Group not only launched its first outlet venture in Romania, but also a new concept of locating outlet centres within larger retail parks in Central and Eastern Europe. The 15,500 sqm outlet centre boasts 50 store units, with famous brand tenants, with a third phase opening in November 2020 and a final phase due to be unveiled in 2021.